Tuesday, July 24, 2007

Affiliate Marketing

What is Affiliate Marketing?
Affiliate marketing is an online advertising channel in which advertisers pay publishers only for results, such as a visitor making a purchase or filling out a form, rather than paying simply to reach a particular audience.

This “pay-for-performance” model is in essence the modern version of the “finders’-fee” model, where individuals who introduce new clients to a business are compensated. The difference in the case of affiliate marketing is that advertisers only pay their publishers when the new client introduction results in a sale or a lead, making it a low-risk, high-reward environment for both parties.

1 comment:

Priti said...

Hey this is a nice one, gt to know lot of things from u. I hope you continue to post such informative posts in future alos, all the very best to you.

thank you